Case Study

Kalyana Sanctuary Resorts & Spa Brand Identity

Holistic luxury identity system blending ancient Balinese Tri Hita Karana philosophy with minimalist modern Scandinavian elegance.

Client
Kalyana Hospitality Group Bali
Industry
Hospitality & Luxury Wellness Bali
Service
Branding & Identity
Year
2024
Pillar
Visual Experience
Illustrative cover image for Kalyana Sanctuary Resorts & Spa Brand Identity

Illustrative reference image; not documentation of the delivered project.

Starting point

Client Challenge

Standing out in the ultra-competitive Bali luxury hospitality landscape while honoring indigenous cultural motifs respectfully.

Kapitech response

Kapitech Solution

Developed custom hand-drawn typography, gold foil stationery guidelines, earth-toned color palettes, and sensorial guest amenities packaging.

Scope of work

Execution & Delivery

The recorded delivery scope for this project includes Comprehensive Brandbook (120 Pages), Logo Architecture & Monograms, Guest Collateral & Amenities Kit, and Signage Typography. The technologies or production tools recorded for this engagement are Adobe Illustrator, InDesign, Figma, and Custom Font Foundry. The deliverables below make the documented scope easier to review.

Deliverables

  • Comprehensive Brandbook (120 Pages)
  • Logo Architecture & Monograms
  • Guest Collateral & Amenities Kit
  • Signage Typography

Results and indicators

Outcome & Impact

The impact indicators listed in this project record are Direct Booking Lift, ADR (Avg Daily Rate), and Press Features. Available values are shown below so the reported outcomes can be reviewed in context.

Direct Booking Lift
+165%
ADR (Avg Daily Rate)
+40%
Press Features
Vogue & Conde Nast

Technologies and tools

  • Adobe Illustrator
  • InDesign
  • Figma
  • Custom Font Foundry

Explore all case studies